You make sure nobody knows how to contact you!
Last week, I had a little bit of free time at the office and decided to update my contacts (yes, I actually do this). Several contacts, as happens, were missing phone numbers, email addresses, and other information. Some were literally nothing more than a name that I’d saved to remind myself to follow up about something – the fact that they’re blank indicating that the reminder to follow up didn’t work.
So as I looked around online for updated information on a bunch of attorneys I know, I ran into a problem I’d experienced in the past, and found remarkably frustrating – the information I was looking for was NOWHERE TO BE FOUND on the law firm website.
“Ah, now I remember,” I thought to myself, “why so many of my contacts don’t have full information.” I also remembered exactly how frustrating it was when what seemed like such basic information was unavailable.
Imagine how your prospective clients feel. (more…)
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